Catholic University of Zimbabwe Library
Online Public Access Catalogue
(OPAC)

Media Studies 101 (Record no. 19776)

MARC details
000 -LEADER
fixed length control field 03253nam a2200349 4500
001 - CONTROL NUMBER
control field OTLid0000389
003 - CONTROL NUMBER IDENTIFIER
control field MnU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201105133322.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d s
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180907s2013 mnu o 0 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number
040 ## - CATALOGING SOURCE
Original cataloging agency MnU
Language of cataloging eng
Transcribing agency MnU
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P91.3
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pearson, Erika
Relator term author
245 00 - TITLE STATEMENT
Title Media Studies 101
Statement of responsibility, etc. Erika Pearson
264 #2 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Name of producer, publisher, distributor, manufacturer Open Textbook Library
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Name of producer, publisher, distributor, manufacturer BCcampus
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource
490 0# - SERIES STATEMENT
Series statement Open textbook library.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note AboutIntroduction, and How To Use This TextPart One: Reading Media Texts -- Analysing Texts: Media and Theory -- Communication & Culture -- Intercultural Communication -- Semiotics -- Signs and Signifiers -- Sign Systems -- Semiotics and Communication Processes -- Codes -- Two-step flow of communication -- Gender and politics -- Limitations of minimal effects model -- Part Two: Culture and Contexts -- Ideology -- Discourse, Institutions, and Power -- Institutions -- Discourse and Institutions -- Media and Democracy -- Habermas' Public Sphere -- Who is 'the Public'? -- Media Effects - introduction -- The Hypodermic Needle -- Minimal effects models - the post WWII years -- Agenda Setting -- Uses and gratifications model -- Post-Cold War: strong effects model -- Framing -- Part Three: Production and Structures -- Political Economies -- Political Economies of Mass Culture -- The Audience Commodity -- The Propaganda Model -- Political Economies of Digital media -- Commons and P2P Production -- Political Ecologies of Media -- Technologies -- Technology and Agency -- Technology and the Body -- Technology, Time, and Space -- Technology and Politics -- Globalisation and Convergence -- Convergence -- Part Four: Audiences & Identity -- Audiences and Audience Research -- Researching Audiences -- Consumer Cultures -- Consumerism and Subjectivity -- Identity and Fan Cultures -- Impressions Management -- Looking-Glass Self -- Dramaturgy -- Fandom -- Postcolonialism Race and Ethnicity -- Gender -- A History of Modern Political Economy -- Glossary
520 0# - SUMMARY, ETC.
Summary, etc. Media Studies 101 is the open educational resource for media studies studies in New Zealand, Australia, and Pacifica. We have constructed this text so it can be read in a number of ways. You may wish to follow the structured order of 'chapters' like you would in a traditional printed textbook. Each section builds on and refers back to previous sections to build up your knowledge and skills. Alternatively, you may want to go straight to the section you are interested in -- links will help guide you back to definitions and key ideas if you need to refresh your knowledge or understand a new concept.This text is open under a Creative Commons NZ BY license.
542 1# - INFORMATION RELATING TO COPYRIGHT STATUS
Copyright statement Attribution
546 ## - LANGUAGE NOTE
Language note In English.
588 0# - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print resource
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication
Form subdivision Textbooks
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Open Textbook Library
Relator term distributor
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://open.umn.edu/opentextbooks/textbooks/389">https://open.umn.edu/opentextbooks/textbooks/389</a>
Public note Access online version
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Shelving location Date acquired Total Checkouts Full call number Date last seen Uniform Resource Identifier Price effective from Koha item type
          Digital Library Online Access 05.11.2020   P91.3 05.11.2020 https://open.umn.edu/opentextbooks/textbooks/389 05.11.2020 eBook

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