MARC details
| 000 -LEADER |
|---|
| fixed length control field |
04862nam a2200409 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
OTLid0000430 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MnU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20201105133325.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
|---|
| fixed length control field |
m o d s |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
180907s2014 mnu o 0 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
|
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
MnU |
| Language of cataloging |
eng |
| Transcribing agency |
MnU |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5001 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD30.4 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Edwards, Janice |
| Relator term |
author |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Mastering Strategic Management |
| Statement of responsibility, etc. |
Janice Edwards |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1st Canadian Edition |
| 264 #2 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Name of producer, publisher, distributor, manufacturer |
Open Textbook Library |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Name of producer, publisher, distributor, manufacturer |
BCcampus |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
Open textbook library. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Chapter 1 -- Mastering Strategy: Art and Science -- Defining Strategic Management and Strategy -- Intended, Emergent, and Realized Strategies -- The History of Strategic Management -- Understanding the Strategic Management Process -- Conclusion -- Chapter 2 -- Leading Strategically -- Vision, Mission, and Goals -- Assessing Organizational Performance -- The CEO as Celebrity -- Entrepreneurial Orientation -- Conclusion -- Chapter 3 -- Evaluating the External Environment -- The Relationship between an Organization and Its Environment -- Evaluating the General Environment -- Evaluating the Industry -- Mapping Strategic Groups -- Conclusion -- Chapter 4 -- Managing Firm Resources -- Resource-Based Theory -- Intellectual Property -- Value Chain -- Beyond Resource-Based Theory: Other Views on Firm Performance -- SWOT Analysis -- Conclusion -- Chapter 5 -- Selecting Business-Level Strategies -- Understanding Business-Level Strategy through "Generic Strategies" -- Cost Leadership -- Differentiation -- Focused Cost Leadership and Focused Differentiation -- Best-Cost Strategy -- Stuck in the Middle -- Conclusion -- Chapter 6 -- Supporting the Business-Level Strategy: Competitive and Cooperative Moves -- Making Competitive Moves -- Responding to Competitors' Moves -- Making Cooperative Moves -- Conclusion -- Chapter 7 -- Competing in International Markets -- Advantages and Disadvantages of Competing in International Markets -- Drivers of Success and Failure When -- Competing in International Markets -- Types of International Strategies -- Options for Competing in International Markets -- Conclusion -- Chapter 8 -- Selecting Corporate-Level Strategies -- Concentration Strategies -- Vertical Integration Strategies -- Diversification Strategies -- Strategies for Getting Smaller -- Portfolio Planning and Corporate-Level Strategy -- Conclusion -- Chapter 9 -- Executing Strategy through Organizational Design -- The Basic Building Blocks of Organizational Structure -- Creating an Organizational Structure -- Creating Organizational Control Systems -- Legal Forms of Business -- Conclusion -- Chapter 10 -- Leading an Ethical Organization: Corporate Governance, Corporate Ethics, and Social Responsibility -- Boards of Directors -- Corporate Ethics and Social Responsibility -- Understanding Thought Patterns: A Key to Corporate Leadership? -- Conclusion |
| 520 0# - SUMMARY, ETC. |
|---|
| Summary, etc. |
Mastering Strategic Management is designed to enhance student engagement in three innovative ways. The first is through visual adaptations of the key content in the book. It is well documented that many of today's students are visual learners. To meet students' wants and needs (and thereby create a much better teaching experience for professors), Mastering Strategic Management contains multiple graphic concept pages in ever section of every chapter of the book. Think of graphic concept pages as almost like info-graphics for key concepts in each section. This feature sets Mastering Strategic Management apart from any strategic management book on the market today. The second way the authors capture student interest through their textbook is by using a real-world company as the running example in each chapter. For example, Chapter 1 in Mastering Strategic Management utilizes Blackberry to harness the conceptual coverage of the chapter in a running, corporate, application to which students will relate. The third inventive way Mastering Strategic Management holds the attention of strategic management students is through the "strategy at the movies" feature in each chapter that links course concepts with a popular motion picture. |
| 542 1# - INFORMATION RELATING TO COPYRIGHT STATUS |
|---|
| Copyright statement |
Attribution-NonCommercial-ShareAlike |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
In English. |
| 588 0# - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Description based on print resource |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business |
| Form subdivision |
Textbooks |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Management |
| Form subdivision |
Textbooks |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ketchen, Dave |
| Relator term |
author |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Short, Jeremy |
| Relator term |
author |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Open Textbook Library |
| Relator term |
distributor |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://open.umn.edu/opentextbooks/textbooks/430">https://open.umn.edu/opentextbooks/textbooks/430</a> |
| Public note |
Access online version |
