MARC details
| 000 -LEADER |
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| fixed length control field |
01880cam a22003854a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
muse93853 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
MdBmJHUP |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20210127151841.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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| fixed length control field |
m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
cr||||||||nn|n |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
200707s2020 pau o 00 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| Canceled/invalid LC control number |
2020941776 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781951399016 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Canceled/invalid ISBN |
9781951399009 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)1227264741 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
MdBmJHUP |
| Transcribing agency |
MdBmJHUP |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rorty, James, |
| Dates associated with a name |
1890- |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
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| Title |
Our Master's Voice |
| Remainder of title |
Advertising / |
| Statement of responsibility, etc. |
James Rorty, Jefferson Pooley. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Public domain edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Name of producer, publisher, distributor, manufacturer |
mediastudies.press, |
| 264 #3 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Name of producer, publisher, distributor, manufacturer |
Project MUSE, |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (pages cm) |
| 506 0# - RESTRICTIONS ON ACCESS NOTE |
|---|
| Terms governing access |
Open Access |
| Standardized terminology for access restriction |
Unrestricted online access |
| Source of term |
star |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
""I was an ad-man once," James Rorty writes in this classic dissection of the advertising industry. Steeped in Rorty's leftist politics, Our Master's Voice presents advertising as the linchpin of a capitalist economy that it also helps justify. The book set off tremors when it was published in 1934, perhaps because its author so decisively repudiated his former profession. But Rorty and his spirited takedown of publicity were all but forgotten a decade later. The book is a neglected masterpiece, republished in this mediastudies.press edition with a new introduction by Jefferson Pooley"-- |
| Assigning source |
Provided by publisher. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Description based on print version record. |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Electronic books. |
| Source of term |
local |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Pooley, Jefferson, |
| Dates associated with a name |
1976- |
| Relator term |
other. |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Project Muse. |
| Relator term |
distributor |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Book collections on Project MUSE. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Public note |
Full text available: |
| Uniform Resource Identifier |
<a href="https://muse.jhu.edu/book/80832/">https://muse.jhu.edu/book/80832/</a> |
