Catholic University of Zimbabwe Library
Online Public Access Catalogue
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Mastering strategic management : (Record no. 28221)

MARC details
000 -LEADER
fixed length control field 03301cam a2200409 i 4500
001 - CONTROL NUMBER
control field bcotR000069
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210215102138.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn ---uuuuu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 141024s2014 xx o 000 0 eng d
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)936347399
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition BCOpenCampus
Terms of availability CostFree
Form of issue FormOnline
Additional format characteristics AccessOpen
040 ## - CATALOGING SOURCE
Original cataloging agency BNM
Language of cataloging eng
Modifying agency CaBSKC
Description conventions rda
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD30.28
Item number E39 2014
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Ketchen, Dave,
Relator term author.
245 10 - TITLE STATEMENT
Title Mastering strategic management :
Remainder of title evaluation and execution /
Statement of responsibility, etc. J Dave Ketchen, Jeremy Short, David Try.
250 ## - EDITION STATEMENT
Edition statement 1st Canadian edition /
Remainder of edition statement Janice Edwards.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Name of producer, publisher, distributor, manufacturer BCcampus, BC Open Textbook Project,
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (361 pages)
500 ## - GENERAL NOTE
General note This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike License.
500 ## - GENERAL NOTE
General note This bibliographic record is available under the Creative Commons CC0 "No Rights Reserved" license.
520 ## - SUMMARY, ETC.
Summary, etc. "Mastering Strategic Management is designed to enhance student engagement in three innovative ways. The first is through visual adaptations of the key content in the book. It is well documented that many of today's students are visual learners. To meet students' wants and needs (and thereby create a much better teaching experience for professors), Mastering Strategic Management contains multiple graphic concept pages in ever section of every chapter of the book. Think of graphic concept pages as almost like info-graphics for key concepts in each section. This feature sets Mastering Strategic Management apart from any strategic management book on the market today. The second way the authors capture student interest through their textbook is by using a real-world company as the running example in each chapter. For example, Chapter 1 in Mastering Strategic Management utilizes Blackberry to harness the conceptual coverage of the chapter in a running, corporate, application to which students will relate. The third inventive way Mastering Strategic Management holds the attention of strategic management students is through the "strategy at the movies" feature in each chapter that links course concepts with a popular motion picture. The 1st Canadian Edition is an adaptation of Mastering Strategic Managment. Adaptations include Canadian specific content, images, and references, removal of copyright images, and inclusion of ancillary reosurces in the Appendix (Chapter PowerPoints)."--BCcampus website.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on version viewed on BCcampus OpenEd website; title from pdf title page.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning
Form subdivision Textbooks.
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Edwards, Janice,
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Short, Jeremy,
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Try, David,
Relator term author.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element BC Open Textbook Project,
Relator term issuing body.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element BCcampus,
Relator term issuing body.
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified BC Open Textbook Project
Uniform Resource Identifier <a href="https://open.bccampus.ca/find-open-textbooks/?uuid=91cdcf18-273d-44cc-8432-865d09005fda ">https://open.bccampus.ca/find-open-textbooks/?uuid=91cdcf18-273d-44cc-8432-865d09005fda </a>
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified BC Open Textbook Project, HTML version
Uniform Resource Identifier <a href="https://opentextbc.ca/strategicmanagement/back-matter/about-the-authors/">https://opentextbc.ca/strategicmanagement/back-matter/about-the-authors/</a>
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Uniform Resource Identifier Price effective from Koha item type
          Digital Library Digital Library Online Access 15.02.2021   HD30.28 E39 2014 15.02.2021 https://open.bccampus.ca/find-open-textbooks/?uuid=91cdcf18-273d-44cc-8432-865d09005fda 15.02.2021 eBook

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