MARC details
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04261nam a2200421Ia 4500 |
| 001 - CONTROL NUMBER |
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bslw09329466 |
| 003 - CONTROL NUMBER IDENTIFIER |
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UtOrBLW |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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20210303085052.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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m o d |
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150413s2015 enka o 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781784415815 (electronic bk.) : |
| Terms of availability |
£66.95 ; È89.95 ; $114.95 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
UtOrBLW |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HD60 |
| Item number |
.C67 2015 |
| 072 #7 - SUBJECT CATEGORY CODE |
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| Subject category code |
KJG |
| Source |
bicssc |
| 072 #7 - SUBJECT CATEGORY CODE |
|---|
| Subject category code |
BUS104000 |
| Source |
bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE |
|---|
| Subject category code |
BUS008000 |
| Source |
bisacsh |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
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| Universal Decimal Classification number |
658 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.408 |
| Edition number |
23 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Corporate social responsibility in the digital age |
| Medium |
[electronic resource] / |
| Statement of responsibility, etc. |
edited by Ana Adi, Georgiana Grigore, David Crowther. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Bingley, U.K. : |
| Name of publisher, distributor, etc. |
Emerald, |
| Date of publication, distribution, etc. |
2015. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (xvi, 272 p.) : |
| Other physical details |
ill. |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Developments in corporate governance and responsibility, |
| International Standard Serial Number |
2043-0523 ; |
| Volume/sequential designation |
v. 7 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Introduction to corporate social responsibility in the digital age -- Schrodinger's cat in Facebook : a Lacanian perspective / David Crowther, Shahla Seifi -- The rhetorical citizenship of corporations in the digital age / Elisabeth Hoff-Clausen, Øyvind Ihlen -- Dear brands of the world : CSR and the social media / Massimiliano Di Bitetto, Salvatore Pettineo, Paolo D'Anselmi -- Classifying social causes derived from the communication of CSR initiatives online : a theoretical and practical approach / Mihai Ioan Rosca, Andrei Claudiu Sarau, Andreea-Angela Vontea -- How activists shape CSR : insights from internet contagion and contingency theories / W. Timothy Coombs, Sherry J. Holladay -- CSR and new battle lines in online PR war : a case study of the energy sector and its discontents / David McQueen -- Two minute drill : video games and social media to advance CSR / W. Timothy Coombs, Sherry J. Holladay -- Communicating CSR on social media : the case of Pfizer's social media communications in Europe / Ana Adi, Georgiana Grigore -- Using social media for CSR Communication and engaging stakeholders / Imran Ali, Ana Jiménez-Zarco, Marta Bicho -- A synoptic research overview of CSR amongst Romanian managers / Dumitru Bortun -- CSR and social media : could online repositories become regulatory tools for CSR related activities reporting? / Camelia Crisan, Alexandra Zbuchea -- Digital reflections of pharmaceutical companies and their CSR communication strategies / Georgiana Grigore, Ana Adi, Anastasios Theofilou -- CSR Online and in real terms : a critical analysis of controversial sectors in Hungary / György Pataki, Richárd Szántó, Réka Matolay. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new âsocialâ on responsibility and its feasibility, measurability and success in a boundary-less world. |
| 588 0# - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Print version record |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business & Economics |
| General subdivision |
Business Ethics. |
| Source of heading or term |
bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business ethics. |
| Source of heading or term |
bicssc |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Social responsibility of business. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business ethics. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Adi, Ana. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Grigore, Georgiana. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Crowther, David. |
| 776 1# - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| International Standard Book Number |
9781784415822 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Developments in corporate governance and responsibility ; |
| Volume/sequential designation |
v. 7. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://www.emerald.com/insight/publication/doi/10.1108/S2043-052320157">https://www.emerald.com/insight/publication/doi/10.1108/S2043-052320157</a> |
