Catholic University of Zimbabwe Library
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Research in consumer behaviour. (Record no. 31342)

MARC details
000 -LEADER
fixed length control field 04121nam a2200421Ka 4500
001 - CONTROL NUMBER
control field bslw06913613
003 - CONTROL NUMBER IDENTIFIER
control field UtOrBLW
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210303085241.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr un|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110201s2010 enka o 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780857244444 (electronic bk.) :
Terms of availability £72.95 ; €105.95 ; $124.95
040 ## - CATALOGING SOURCE
Original cataloging agency UtOrBLW
Transcribing agency UtOrBLW
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.32
Item number .R43 2010
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJS
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJSM
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS016000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS000000
Source bisacsh
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 316.7
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834
Edition number 22
245 00 - TITLE STATEMENT
Title Research in consumer behaviour.
Number of part/section of a work Vol. 12
Medium [electronic resource] /
Statement of responsibility, etc. edited by Russell W. Belk.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Bingley, U.K. :
Name of publisher, distributor, etc. Emerald,
Date of publication, distribution, etc. 2010.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (x, 329 p.) :
Other physical details ill.
490 1# - SERIES STATEMENT
Series statement Research in consumer behavior,
International Standard Serial Number 0885-2111
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Consumer attitudes toward organic foods : an exploration of U.S. market segments / Julie V. Stanton, Deirdre T. Guion -- Shopping matters : Taiwanese young tourists' consumer culture in England / Joyce Hsiu-yen Yeh -- Cue congruency and product involvement effects on generation Y attitudes / Timothy Heinze -- Country-of-manufacture labeling effect on product quality evaluations : a model incorporating consumers' attention / Pingjun Jiang -- Socialization of adult and young consumers into materialism : the roles of media and church in Peru / Sandra K. Smith Speck -- Motivation for luxury consumption : evidence from a metropolitan city in China / Ying Wang, Shaojing Sun, Yiping Song -- Consuming cool : behind the unemotional mask / Russell Belk, Kelly Tian, Heli Paavola -- The strategic use of brand biographies / Jill Avery, Neeru Paharia, Anat Keinan, and Juliet B. Schor -- Authentic brand narratives : co-constructed Mediterraneaness for l'Occitane brand / Luca M. Visconti -- Consuming authentic neighbourhood : an autoethnography of experiencing a neighbourhood's new beginnings and origins within its servicescapes / Michelle Hall -- Better understanding self constitution in daily contingencies : an investigation of the materiality of consumption experiences in online discussion forums / Alexandre Schwob and Kristine de Valck -- 'Pixelize me!' : digital storytelling and the creation of archetypal myths through explicit and implicit self-brand association in fashion and luxury blogs / Gacoucha Kretz and Kristine de Valck.
520 ## - SUMMARY, ETC.
Summary, etc. This volume presents recent consumer research across both positivist and interpretivist methods, focusing on topics with considerable current interest. These topics include organic food consumption, luxury goods consumption by Chinese consumers, country of manufacture effects on product quality perceptions, and the nature and effects of cool consumption. The perspectives embraced include managerial strategies, motivational mechanisms, social influences, and product and brand evaluations. Approximately half of the papers in the present volume were selected from those accepted for the 5th Annual Consumer Culture Theory Conference held at the University of Wisconsin in June of 2010. Together this latter set of interpretive papers presenting cutting edge interpretive consumer research. They also add to the richness of the topics covered in the volume, including chapters emphasizing brands, fashions, blogs, service receipt, and consumption experiences. They also add to the methodological scope of the volume, including uses of ethnography, autoethnography, netnography, and discourse analysis. Altogether the volume is a good reflection of what is happening in the field of consumer research.
588 0# - SOURCE OF DESCRIPTION NOTE
Source of description note Print version record
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business & Economics
General subdivision Consumer Behavior.
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business & Economics
General subdivision General.
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing.
Source of heading or term bicssc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Market research.
Source of heading or term bicssc
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Belk, Russell W.
776 1# - ADDITIONAL PHYSICAL FORM ENTRY
International Standard Book Number 9780857244437
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Research in consumer behavior.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://www.emerald.com/insight/publication/doi/10.1108/S0885-2111(2010)12">https://www.emerald.com/insight/publication/doi/10.1108/S0885-2111(2010)12</a>
913 ## -
-- BME2010
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Uniform Resource Identifier Price effective from Koha item type
          Digital Library Digital Library Online Access 03.03.2021   HF5415.32 .R43 2010 03.03.2021 https://www.emerald.com/insight/publication/doi/10.1108/S0885-2111(2010)12 03.03.2021 eBook

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