Catholic University of Zimbabwe Library
Online Public Access Catalogue
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Creating and managing superior customer value (Record no. 31491)

MARC details
000 -LEADER
fixed length control field 04671cam a2200445Ia 4500
001 - CONTROL NUMBER
control field ocn604984890
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210303085304.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu---unuuu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100408s2008 enka fob 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781848551732 (electronic bk.) :
Terms of availability £59.99 ; € 88.99 ; $110.00
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1848551738 (electronic bk.) :
Terms of availability £59.99 ; € 88.99 ; $110.00
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781848551725 (hbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency N$T
Language of cataloging eng
Transcribing agency N$T
Modifying agency EBLCP
-- ZJC
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.5
Item number .C74 2008
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJS
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS058000
Source bisacsh
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 339.1
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Edition number 22
245 00 - TITLE STATEMENT
Title Creating and managing superior customer value
Medium [electronic resource] /
Statement of responsibility, etc. edited by Arch G. Woodside, Francesca Golfetto, Michael Gibbert.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [Bingley, Eng.] :
Name of publisher, distributor, etc. Emerald JAI,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (ix, 477 p.) :
Other physical details ill.
490 1# - SERIES STATEMENT
Series statement Advances in business marketing and purchasing,
International Standard Serial Number 1069-0964 ;
Volume/sequential designation v. 14
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part A. Value dimensions, conceptualizations of value: what is value. Customer value: theory, research, and practice / Arch G. Woodside, Francesca Golfetto and Michael Gibbert ; Intangible value in buyer-seller relationships / Roger Baxter ; Final customers' value in business networks / Stephan C. Henneberg and Stefanos Mouzas ; Functions, trust, and values in business relationships / Thomas Ritter and Achim Walter -- Part B. Metrics and measurement, how to measure value. Customer value metrics / Bruno Busacca, Michele Costabile and Fabio Ancarani ; Total cost of ownership and customer value in business markets / Gabriela Herrera Piscopo, Wesley Johnston and Dan N. Bellenger ; Linking customer value to customer share in business relationships / Wolfgang Ulaga and Andreas Eggert -- Part C. Strategic aspects, how to create value. Configurations and control of resource interfaces in industrial networks / Enrico Baraldi and Torkel Strömsten ; Creating superior value through network offerings / Bernard Cova and Robert Salle ; Competence-based value framing for business-to-business customers / Francesca Golfetto, Fabrizia Zerbini and Michael Gibbert -- Part D. Operational aspects, value propositions and pricing, how to capture value . Value delivery and value-based pricing in industrial markets / Andreas Hinterhuber ; Value creation options for contract manufacturers: market strategy transition and coevolution in networks / Paul Matthyssens, Koen Vandenbempt and Sara Weyns.
520 ## - SUMMARY, ETC.
Summary, etc. "Superior Customer Value" (SCV) advances theory and offers new tools useful for measuring value dimensions and strength. Achieving highly useful sense making about the value concept and value metrics is important because of the substantial evidence that: customer assessments of total value in a product/service offering strongly affects acceptance and initial purchase; customer evaluations of value experiences relate strongly with retaining them and growing the share-of-business these customers award specific suppliers; and, increases in delivered-value implemented strategies relates positively to increases in profitability. "SCV" focuses on advancing value theory, research, and strategy in business-to-business contexts. Coverage includes in-depth case research findings for existing and disruptively new products and services and all papers in this volume embrace the proposition that context is a major force affecting planning and implementing strategy. "SCV" is relevant in particular to European and North American B-to-B contexts. However, the tools and theories in the volume are certainly relevant for research by scholars and decisions by executives working in Asia and Australia. "SCV" is essential reading for improving thinking, decisions, and actions relating to the creation, marketing, and purchasing of superior value in products and services - critical abilities for product-service executives.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer relations
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Relationship marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing.
Source of heading or term bicssc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business & Economics
General subdivision Sales & Selling.
Source of heading or term bisacsh
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Woodside, Arch G.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Golfetto, Francesca.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gibbert, Michael.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Title Creating and managing superior customer value.
Place, publisher, and date of publication [Bingley, Eng.] : Emerald JAI, 2008
International Standard Book Number 9781848551725
Record control number (OCoLC)276867560
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Advances in business marketing and purchasing ;
Volume/sequential designation v. 14.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://www.emerald.com/insight/publication/doi/10.1016/S1069-0964(2008)14">https://www.emerald.com/insight/publication/doi/10.1016/S1069-0964(2008)14</a>
913 ## -
-- BMEbacklist
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Uniform Resource Identifier Price effective from Koha item type
          Digital Library Digital Library Online Access 03.03.2021   HF5415.5 .C74 2008 03.03.2021 https://www.emerald.com/insight/publication/doi/10.1016/S1069-0964(2008)14 03.03.2021 eBook

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