MARC details
| 000 -LEADER |
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| fixed length control field |
02384nam a22003857a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
100526 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
KnowledgeUnlatched |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20210303105316.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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| fixed length control field |
m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
cr u|||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
210129p20132018gw o u00| u eng d |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC)903507787 |
| 037 ## - SOURCE OF ACQUISITION |
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| Institution to which field applies |
BiblioBoard |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9783839424377 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
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| OCLC library identifier |
https://library.biblioboard.com/ext/api/media/a7a4d15f-aab2-47a2-bacf-ef39c376f839/assets/thumbnail.jpg |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
ScCtBLL |
| Transcribing agency |
ScCtBLL |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Meinhold, Roman |
| Relator term |
author. |
| 245 00 - TITLE STATEMENT |
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| Title |
Fashion Myths |
| Remainder of title |
A Cultural Critique / |
| Statement of responsibility, etc. |
Roman Meinhold, John Irons. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
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| Name of producer, publisher, distributor, manufacturer |
transcript Verlag, |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
1 online resource (166 p.) |
| 506 0# - RESTRICTIONS ON ACCESS NOTE |
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| Terms governing access |
Access copy available to the general public. |
| Standardized terminology for access restriction |
Unrestricted |
| Source of term |
star |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
Besides products and services multinational corporations also sell myths, values and immaterial goods. Such 'meta-goods' (e.g. prestige, beauty, strength) are major selling points in the context of successful marketing and advertising. Fashion adverts draw on deeply rooted human values, ideals and desires such as values and symbols of social recognition, beautification and rejuvenation. Although the reference to such meta-goods is obvious to some consumers, their rootedness in philosophical theories of human nature is less apparent, even for the marketers and advertisers themselves. This book is of special interest for researchers and students in the fields of Cultural Studies, Media Studies, Marketing, Advertising, Fashion, Cultural Critique, Philosophy, Sociology, Anthropology and Psychology, and for anyone interested in the ways in which fashion operates. |
| 588 0# - SOURCE OF DESCRIPTION NOTE |
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| Source of description note |
Description based on print version record. |
| 590 ## - LOCAL NOTE (RLIN) |
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| Local note |
KU Select 2016 Backlist Collection |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Design / History & Criticism |
| Source of heading or term |
bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Philosophy |
| Source of heading or term |
bisacsh |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Philosophy |
| 655 #0 - INDEX TERM--GENRE/FORM |
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| Genre/form data or focus term |
Electronic books. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Irons, John |
| Relator term |
translator. |
| 758 ## - |
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Is found in: |
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Knowledge Unlatched |
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https://openresearchlibrary.org/module/2774bc74-146a-484f-a7ba-ab1d6a09bbfb |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
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| Uniform Resource Identifier |
<a href="https://openresearchlibrary.org/content/a7a4d15f-aab2-47a2-bacf-ef39c376f839">https://openresearchlibrary.org/content/a7a4d15f-aab2-47a2-bacf-ef39c376f839</a> |
| Public note |
View this content on Open Research Library. |
| -- |
0 |
