Catholic University of Zimbabwe Library
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Good Corporation, Bad Corporation Corporate Social Responsibility in the Global Economy Guillermo Jimenez

By: Jimenez, Guillermo C [author]Contributor(s): Pulos, Elizabeth [author] | Open Textbook Library [distributor]Material type: TextTextSeries: Open textbook libraryDistributor: Open Textbook Library Publisher: Open SUNY Description: 1 online resourceISBN: Subject(s): Business -- Textbooks | Economics -- Textbooks | Political Science -- TextbooksLOC classification: HF5001HB171.5JA71Online resources: Access online version
Contents:
Chapter 1 Corporations and their Social Responsibility -- Chapter 2 Debating CSR: Methods and Strategies -- Chapter 3 Global Warming -- Chapter 4 Genetically Modified Organisms -- Chapter 5 Social Entrepreneurship -- Chapter 6 Marketing Ethics: Selling Controversial Products -- Chapter 7 Organic Food: Healthy Alternative or Marketing Ploy? -- Chapter 8 Fair Trade -- Chapter 9 CSR and Sweatshops -- Chapter 10 Corruption in International Business -- Chapter 11 Corporations and Politics: Citizens United -- Chapter 12 Animal Rights and CSR
Subject: This textbook provides an innovative, internationally oriented approach to the teaching of corporate social responsibility (CSR) and business ethics. Drawing on case studies involving companies and countries around the world, the textbook explores the social, ethical, and business dynamics underlying CSR in such areas as global warming, genetically modified organisms (GMO) in food production, free trade and fair trade, anti-sweatshop and living-wage movements, organic foods and textiles, ethical marketing practices and codes, corporate speech and lobbying, and social enterprise. The book is designed to encourage students and instructors to challenge their own assumptions and prejudices by stimulating a class debate based on each case study.
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Chapter 1 Corporations and their Social Responsibility -- Chapter 2 Debating CSR: Methods and Strategies -- Chapter 3 Global Warming -- Chapter 4 Genetically Modified Organisms -- Chapter 5 Social Entrepreneurship -- Chapter 6 Marketing Ethics: Selling Controversial Products -- Chapter 7 Organic Food: Healthy Alternative or Marketing Ploy? -- Chapter 8 Fair Trade -- Chapter 9 CSR and Sweatshops -- Chapter 10 Corruption in International Business -- Chapter 11 Corporations and Politics: Citizens United -- Chapter 12 Animal Rights and CSR

This textbook provides an innovative, internationally oriented approach to the teaching of corporate social responsibility (CSR) and business ethics. Drawing on case studies involving companies and countries around the world, the textbook explores the social, ethical, and business dynamics underlying CSR in such areas as global warming, genetically modified organisms (GMO) in food production, free trade and fair trade, anti-sweatshop and living-wage movements, organic foods and textiles, ethical marketing practices and codes, corporate speech and lobbying, and social enterprise. The book is designed to encourage students and instructors to challenge their own assumptions and prejudices by stimulating a class debate based on each case study.

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In English.

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