Consumer culture theory / edited by Nil �Oz�ca�glar-Toulouse, Diego Rinallo, Russell W. Belk.
Material type:
TextSeries: Research in consumer behavior ; v. 18.Publisher: Emerald Group Publishing Limited, Description: 1 online resource (288 pages)ISBN: 9781786354952 (e-book)Subject(s): Business & Economics -- International -- Marketing | Consumerism | Consumer behaviorAdditional physical formats: No titleDDC classification: 658.8342 LOC classification: HF5415.32 | .C66 2016Online resources: Click here to access online | Item type | Current library | Call number | URL | Status | Date due | Barcode | Item holds |
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eBook
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Digital Library
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| HF5415.2 .W55 2019 Data-driven marketing content : | HF5415.32 .C66 2007 Consumer culture theory | HF5415.32 .C66 2013 Consumer culture theory | HF5415.32 .C66 2016 Consumer culture theory / | HF5415.32 .C66 2017 Consumer behavior in tourism and hospitality research / | HF5415.32 .C76 2007 Cross-cultural buyer behavior | HF5415.32 .M36 2020 Managing customer experiences in an omnichannel world : |
Includes bibliographical references.
Prelims -- Part I: The French Revolution: libert�e, lraternit�e, egalit�e -- Part II: Revolutionizing the market: consumer activism and sustainability -- Part III: The digital revolution.
The chapters in this volume are selected from the best papers presented at the 11th Annual Consumer Culture Theory Conference held in Lille, France in July 2016. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulating opportunities to examine the intersections between a variety of topics that represent the cutting edge in consumer research. These studies draw on an array of qualitative methodologies and the substantive topics represent crucial issues for our times.
Description based on print version record.

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