E-services adoption [electronic resource] : processes by firms in developing nations / edited by Mohammed Quaddus, Arch G. Woodside.
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TextSeries: Advances in business marketing & purchasing ; 23a.Publication details: Bingley, U.K. : Emerald, 2015Description: 1 online resource (488 p.) : illISBN: 9781785603242 (electronic bk.) :Subject(s): Business & Economics -- Strategic Planning | Computers -- Information Technology | Business strategy | Business & management | Economics, finance, business & management | Computer networks -- Developing countries | Information technology -- Developing countriesAdditional physical formats: No titleDDC classification: 004.6 LOC classification: TK5105.5 | .E74 2015Online resources: Click here to access online | Item type | Current library | Call number | URL | Status | Date due | Barcode | Item holds |
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eBook
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Digital Library
Resources in this library are accessible in digital format e.g. eBooks or eJournals accessible online. |
TK5105.5 .E74 2015 (Browse shelf(Opens below)) | Link to resource | Available |
E-services adoption processes in developing nations : introduction to ABM&P Volume 23A / Arch Woodside, Mohammed Quaddus -- Diffusion of ICT and SME performance / Md Shah Azam -- Toward a comprehensive conceptualisation of digital divide and its impact on e-government system success / Arief Rahmen.
This volume serves to recognize the uniqueness of the moment; the number of new users of e-services worldwide will double during 2015-2018 (moving from 2 billion users mostly living in the developed nations to an additional 2 billion users mostly living in developing nations). This radical embrace of new e-service technologies will substantially improve the quality of lives for most residents globally. A profound happening occurring now! The new technologies combine rapidly delivering of a multitude of services at extremely low cost to adopters now having extremely low incomes relative to residents living in developed nations. Adoption of e-service among residents in developing nations ends the debate as to whether or not marketing to the bottom of the pyramid is possible. The more relevant issues focus on describing and explaining e-service adoption processes in developing nations. How are these processes being implemented? What obstacles had to be overcome in achieving these adoptions? How were these obstacles overcome? Read this volume for research providing useful answers to these questions.
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