Swanson, Lee
Entrepreneurship and Innovation Toolkit
Lee Swanson
- 1 online resource
- Open textbook library. .
Entrepreneurship and Innovation ToolkitAcknowledgementsIntroduction -- Chapter 1 - Introduction to Entrepreneurship -- Chapter 2 - Opportunity Recognition and Design Thinking -- Chapter 3 - Evaluating Entrepreneurial Opportunities -- Chapter 4 - Business Models -- Chapter 5 - Business Planning -- Chapter 6 - Financing Entrepreneurship -- Chapter 7 - Business Set-Up, Start-Up, and Growth -- Chapter 8 - Strategic Entrepreneurship -- Chapter 9 - Innovation and Entrepreneurship -- Chapter 10 - The Entrepreneurial Environment -- ReferencesThe Language of Entrepreneurship
This book is designed for upper year undergraduate students and graduate students studying fundamental entrepreneurship concepts.
In English.
Business--Textbooks
Management--Textbooks
HF5001 HD30.4