TY  - BOOK
AU  - Thomas,Lisa
AU  - Haupt,Julie
AU  - Spackman,Andy
ED  - Open Textbook Library
TI  - Management Communication
T2  - Open textbook library
AV  - HD30.4 
PB  - Open Textbook Library
KW  - Management
KW  - Textbooks
KW  - Business
KW  - Communication
N1  - Chapter 1 - Why?: Be a Skilled Communicator -- Chapter 2 - Write: Look Good in Print -- Chapter 3 - Plan: Think Before You Write -- Chapter 4 - Organize: Structure Matters -- Chapter 5 - Build: Create Clarity & Coherence -- Chapter 6 - Research: Find the Answers -- Chapter 7 - Format: Make Your Message Inviting -- Chapter 8 - Revise: Zoom Out - Zoom In -- Chapter 9 - Manage: Getting Things Done...With People -- Chapter 10 - Persuade: Be Convincing -- Chapter 11 - Show: Show What You Mean -- Chapter 12 - Present: Stand & Deliver -- Chapter 13 - Brand: Manage Your Personal Brand -- Chapter 14 - Work: Get the Job
N2  - Communication is the heart of business. Short emails, complex reports, private chats, impassioned pitches, formal presentations, and team meetings move information and ideas around an organization, define strategy, and drive decisions. Business communication is concise, direct, clear, and compelling
UR  - https://open.umn.edu/opentextbooks/textbooks/672
ER  -