Levitt,Theodore. <br/><br/>
innovating in marketing. 

 - ed. 
 - london :  Pan books,  1962. 
 - 204  p. ;    cm. 
<br/><br/>index. 
<br/><br/><label>ISBN: </label> $ 
<br/><br/><label>Subjects--Topical Terms: </label><br/>marketing.