Media innovation and entrepreneurship / 
edited by Michelle Ferrier & Elizabeth Mays. 
 - 1 online resource (xvi, 376 pages) :  chiefly colour illustrations 
 - Updated irregularly. 
<br/><br/> This bibliographic record is available under the Creative Commons CC0 "No Rights Reserved" license.  Media Innovation and Entrepreneurship Edited by Michelle Ferrier & Elizabeth Mays is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted. 
<br/><br/>Includes bibliographical references. 
<br/><br/>Developing the Entrepreneurial Mindset -- Ideation -- Customer Discovery -- Business Models for Content & Technology Ventures -- Nonprofit Model Development -- Freelancing as Entrepreneurship and Consulting as Business Models -- Startup Funding -- Pitching Ideas -- Marketing Your Venture to Audiences -- Entrepreneurship Abroad: Cultural and International Perspectives and Challenges. 
<br/><br/> "This is a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses. It covers the following topics: Developing the Entrepreneurial Mindset, Ideation, Customer Discovery, Business Models for Content & Technology Ventures, Nonprofit Model Development, Freelancing as Entrepreneurship and Consulting as Business Models, Startup Funding, Pitching Ideas, Marketing Your Venture to Audiences, and Entrepreneurship Abroad: Cultural and International Perspectives and Challenges"--BC Campus website. 
<br/><br/><br/>Mode of access: World Wide Web. 
<br/><br/><label>ISBN: </label>9781989014011 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Textbooks.<br/>Digital media--Textbooks.<br/>Literacy--Textbooks.<br/>Digital communications--Textbooks.<br/>Communication and technology--Textbooks.<br/>Multimedia communications--Textbooks.<br/>Entrepreneurship--Textbooks.<br/>Journalism--Textbooks.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>P91.3  / .M44eb