Organizing marketing and sales :  mastering contemporary B2B challenges / 
edited by Per Andersson, Bj�orn Axelsson and Christopher Rosenqvist. 
 - 1 online resource (xiv, 348 pages) 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9781787549685 (e-book) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Sales.<br/>Business & Economics--Marketing--General.<br/>Sales & marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .O74 2018 
<br/><br/><label>Dewey Class. No.: </label>658.8 
<br/><br/><label>Universal Decimal Class. No.: </label>339.1