Schramm, Wilbur,  1907-1987, <br/><br/>
The process and effects of mass communication. / 
Edited by Wilbur Schramm and Donald F. Roberts. 
 - Rev. ed. 
 - Urbana :  University of Illinois Press,  [1971] 
 - ix, 997 p. :  illus. ;  24 cm. 
<br/><br/>Bibliography: p. [967]-979. 
<br/><br/><label>ISBN: </label>0252001974 
<br/><br/><label>LCCN: </label>74152000 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>LC Class. No.: </label>P90  / .S38 1971 
<br/><br/><label>Dewey Class. No.: </label>301.16/08