Sparks, Glenn Grayson. Media effects research : a basic overivew / Glenn G. Sparks. - 3rd ed. - xix, 265 p. ; 24 cm. ISBN: 9780495567851 (pbk.) 049556785X LCCN: 2008940347 Subjects--Topical Terms: Mass mediaMass media LC Class. No.: HM1206 / SPA