TY  - BOOK
AU  - Lee Lefever
TI  - The art of explanation: making your ideas, products and services easier to understand
SN  - 9781118374580
AV  - BF637.C45L45LEF 
PY  - 2013///
CY  - New Jersey
PB  - John Wiley& sons
KW  - Philosophy, Psychology and Religion 
KW  - Psychology 
KW  - Applied psychology
N1  - includes bibliography and index
ER  -