TY - BOOK AU - Jason Green TI - Optimizing growth: Predictive and profitable strategies to understand demand and outsmart your competitors SN - 9781119462224 AV - HD58.8G72GRE PY - 2018/// CY - New Jersey PB - John Wiley & sons KW - Organizational change KW - Creative ability in business KW - Information technology ,economic aspects N1 - includes index ER -