TY  - BOOK
AU  - Jean Pierre Jeannet
TI  - International marketing management: Strategies and cases
SN  - 9780395356753
AV  - HF1009.5J43JEA 
PY  - 1988///
CY  -  Boston
PB  - Houghton Mifflin
KW  -  Case studies
KW  -  Export marketing Management
KW  -  Export marketing Management Case studies
N1  - includes index
ER  -