Kleppner,Otto. <br/><br/>
Advertising procedure. 

 - 8th  ed. 
 - New zealand :  PRENTICE HALL,  1983. 
 - 636  p. :  IIL ;    cm. 
<br/><br/>INDEX. 
<br/><br/><label>ISBN: </label> $ 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.