000 00467nam a2200157Ia 4500
008 191206s9999 xx 000 0 und d
020 _a256023484
090 _aHF5415.135C5
245 0 _aMarketing decision making: concepts and strategy
250 _aRev. ed.
260 _aR. D. Irwin
260 _bThe Irwin series in marketing
260 _cc1980
300 _a"xv, 573 p. : ill. ; 25 cm."
999 _c16443
_d16443