| 000 | 01009cam a2200265 i 4500 | ||
|---|---|---|---|
| 999 |
_c17430 _d17430 |
||
| 001 | 18807678 | ||
| 008 | 151005s2016 caua b 001 0 eng | ||
| 010 | _a 2015028126 | ||
| 020 | _a9781483377568 (pbk. : acidfree paper) | ||
| 040 |
_aDLC _beng _cCUZ _erda _dCUZ |
||
| 050 | 0 | 0 |
_aP91.3 _bBER |
| 100 | 1 |
_aBerger, Arthur Asa, _d1933- _eauthor. |
|
| 245 | 1 | 0 |
_aMedia and communication research methods : _ban introduction to qualitative and quantitative approaches / _cArthur Asa Berger, San Francisco State University. |
| 250 | _aFourth Edition. | ||
| 264 | 1 |
_aLos Angeles : _bSAGE, _c[2016] |
|
| 300 |
_axvii, 417 pages : _billustrations ; _c23 cm |
||
| 500 | _aRevised edition of the author's Media and communication research methods, 2014. | ||
| 650 | 0 | _aMass media | |
| 650 | 0 | _aCommunication | |
| 942 | _cOS | ||
| 336 |
_atext _btxt |
||
| 337 |
_aunmediated _bn |
||
| 338 | _2rdacarrier | ||