000 03601cai a2200577Ia 4500
001 bcotR000274
003 OCoLC
005 20210215102210.0
006 m o d
007 cr mn|||||||||
008 180205c20179999qucuu o b 0 2eng d
040 _aCOF
_beng
_cCOF
_dCOF
_dOCL
_dOCLCQ
_dOCLCA
_dORU
_dOCLCF
_dINT
020 _a9781989014011
_q(ebook)
020 _z9781989014004
_q(print)
035 _a(OCoLC)1021852538
050 4 _aP91.3
_b.M44eb
245 0 0 _aMedia innovation and entrepreneurship /
_cedited by Michelle Ferrier & Elizabeth Mays.
264 1 _bRebus Community,
264 2 _bBCcampus, BC Open Textbook Project
300 _a1 online resource (xvi, 376 pages) :
_bchiefly colour illustrations
310 _aUpdated irregularly.
500 _aThis bibliographic record is available under the Creative Commons CC0 "No Rights Reserved" license.
500 _aMedia Innovation and Entrepreneurship Edited by Michelle Ferrier & Elizabeth Mays is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.
504 _aIncludes bibliographical references.
505 0 _aDeveloping the Entrepreneurial Mindset -- Ideation -- Customer Discovery -- Business Models for Content & Technology Ventures -- Nonprofit Model Development -- Freelancing as Entrepreneurship and Consulting as Business Models -- Startup Funding -- Pitching Ideas -- Marketing Your Venture to Audiences -- Entrepreneurship Abroad: Cultural and International Perspectives and Challenges.
520 _a"This is a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses. It covers the following topics: Developing the Entrepreneurial Mindset, Ideation, Customer Discovery, Business Models for Content & Technology Ventures, Nonprofit Model Development, Freelancing as Entrepreneurship and Consulting as Business Models, Startup Funding, Pitching Ideas, Marketing Your Venture to Audiences, and Entrepreneurship Abroad: Cultural and International Perspectives and Challenges"--BC Campus website.
538 _aMode of access: World Wide Web.
588 _aThis bibliographic record is available under the Creative Commons CC0 "No Rights Reserved" license.
588 0 _aOnline version, 2017; title from PDF (viewed on February 5, 2018).
650 0 _aMass media
_vTextbooks.
650 0 _aDigital media
_vTextbooks.
650 0 _aLiteracy
_vTextbooks.
650 0 _aDigital communications
_vTextbooks.
650 0 _aCommunication and technology
_vTextbooks.
650 0 _aMultimedia communications
_vTextbooks.
650 0 _aEntrepreneurship
_vTextbooks.
650 0 _aJournalism
_vTextbooks.
655 0 _aElectronic books.
700 1 _aFerrier, Michelle,
_eeditor.
700 1 _aMays, Elizabeth,
_eeditor.
710 2 _aRebus Community,
_eissuing body.
710 2 _aBC Open Textbook Project,
_edistributor.
710 2 _aBCcampus.
856 4 0 _3BC Open Textbook Project title homepage.
_uhttps://open.bccampus.ca/find-open-textbooks/?uuid=a2f103a2-acb0-4764-bf5c-3be1cb66e663&contributor=&keyword=&subject=
856 4 0 _3BC Open Textbook Project.
_uhttp://solr.bccampus.ca:8001/bcc/file/a2f103a2-acb0-4764-bf5c-3be1cb66e663/1/Media-Innovation-and-Entrepreneurship-1532792705.pdf
856 4 0 _3Rebus Community.
_uhttps://press.rebus.community/media-innovation-and-entrepreneurship/
999 _c28412
_d28412