000			02965nam a2200481Ii 4500
001			9781787543133
003			UtOrBLW
005			20210303084837.0
006			m o d
007			cr un|||||||||
008			190715t20192019enk o 001 0 eng d
020			_a9781787543133 (e-book)
040			_aUtOrBLW _beng _erda _cUtOrBLW
050		4	_aHD30.28 _b.G56 2019
072		7	_aKJC _2bicssc
072		7	_aBUS041000 _2bisacsh
080			_a658
082	0	4	_a658.4012 _223
245	0	0	_aGlobal aspects of reputation and strategic management / _cDavid L. Deephouse, Naomi A. Gardberg, and William Newburry.
264		1	_bEmerald Publishing Limited,
300			_a1 online resource (xi, 274 pages) ; _ccm.
490	1		_aResearch in global strategic management, _x1064-4857 ; _vvolume 18
500			_aIncludes index.
505	0		_aPrelims -- Global aspects of reputation and strategic management -- Managing a global reputation -- National context and reputation -- The nature of reputation measurement -- Index.
520			_aGrowing tensions and disagreements over globalization, as well as the role of multinational enterprises in the global economy, and competition among countries, has made the challenge of managing reputation across national institutional environments increasingly complex. Global Aspects of Reputation and Strategic Management addresses these critical strategic issues by exploring how country-level factors influence reputation development and how reputation obtained in one context can be transferred to another. This volume of Research in Global Strategic Management addresses three broad themes - Managing a Global Reputation, National Context and Reputation, and Approaches to Reputation Measurement - and identifies opportunities for future research on global aspects of reputation and strategic management to inspire and strengthen this key area. The complexity resulting from this multi-level exploration of reputation makes illuminating reading for researchers and scholars in the areas of international business, strategy and management, as well as for practitioners wanting to develop and implement an international strategy.
588	0		_aPrint version record
650		0	_aStrategic planning.
650		0	_aCorporate image.
650		0	_aInternational business enterprises _xManagement.
650		0	_aReputation.
650		7	_aBusiness & Economics _xManagement. _2bisacsh
650		7	_aBusiness strategy. _2bicssc
700	1		_aDeephouse, David, _eeditor.
700	1		_aGardberg, Naomi, _eeditor.
700	1		_aNewburry, William, _eeditor.
776			_z9781787543140
830		0	_aResearch in global strategic management ; _vvol. 18. _x1064-4857
856	4	0	_uhttps://www.emerald.com/insight/publication/doi/10.1108/S1064-4857201918
999			_c29752 _d29752