000 02699nam a2200445Ii 4500
001 9781787690493
003 UtOrBLW
005 20210303084924.0
006 m o d
007 cr un|||||||||
008 180815s2018 enk ob 001 0 eng d
020 _a9781787690493 (e-book)
040 _aUtOrBLW
_beng
_erda
_cUtOrBLW
050 4 _aHD58.8
_b.I58 2018
072 7 _aK
_2bicssc
072 7 _aBUS000000
_2bisacsh
080 _a658
082 0 4 _a383.7
_223
100 1 _aLa Rotta, Alberto Pérez,
_eauthor.
245 1 0 _aIntegrated business transformation :
_bmaximizing value by connecting strategy to key capabilities /
_cby Alberto Pérez La Rotta.
264 1 _bEmerald Publishing Limited,
300 _a1 online resource (xvii, 120 pages).
490 1 _aEmerald Points
500 _aIncludes index.
504 _aIncludes bibliographical references (pages 113-114).
520 _aDrawing upon a model developed over 25 years of experience and successfully taught for many yearsat his company Wilson Learning Andina y Rio de la Plata, Alberto Pérez La Rotta presents a comprehensive and replicable approach to integrated business transformation that synchronizes natural human behavior with the needs of leadership, sales, customers, and teams. Here La Rotta provides a roadmap to his method as well as case studies from across Latin America and across the financial services, chemical, pharmaceutical, industrial equipment, and consumer products industries, and he demonstrates how to clarify the challenges facing an organization, define a new value proposition, and connect strategy to key capabilities rooted in an organizations leadership, culture, sales potential, customer focus, and a value chain. This allows organizations to develop and implement solutions that generate transformation and growth and measure the impact of the transformation on the organization and systems.La Rotta clearly connects theory to practice in each of its real-world business cases, making "Integrated Business Transformation" of interest to researches, students, and practitioners.
588 0 _aPrint version record
650 0 _aOrganizational change.
650 0 _aOrganizational effectiveness.
650 0 _aSuccess in business.
650 7 _aBusiness & Economics
_xGeneral.
_2bisacsh
650 7 _a"Economics, finance, business & management".
_2bicssc
776 _z9781787690523
830 0 _aEmerald points.
856 4 0 _uhttps://www.emerald.com/insight/publication/doi/10.1108/9781787690493
999 _c30089
_d30089