| 000 | 02456nam a2200469Ii 4500 | ||
|---|---|---|---|
| 001 | 9781787430914 | ||
| 003 | UtOrBLW | ||
| 005 | 20210303084925.0 | ||
| 006 | m o d | ||
| 007 | cr un||||||||| | ||
| 008 | 180716s2018 enk ob 001 0 eng d | ||
| 020 | _a9781787430914 (e-book) | ||
| 040 |
_aUtOrBLW _beng _erda _cUtOrBLW |
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| 043 | _aa-cc--- | ||
| 050 | 4 |
_aHM742 _b.C44 2018 |
|
| 072 | 7 |
_aGTC _2bicssc |
|
| 072 | 7 |
_aLAN004000 _2bisacsh |
|
| 080 | _a316.35 | ||
| 082 | 0 | 4 |
_a302.231 _223 |
| 100 | 1 |
_aChen, Yujie, _eauthor. |
|
| 245 | 1 | 0 |
_aSuper-sticky Wechat and Chinese society / _cYujie Chen, Zhifei Mao, Jack Linchuan Qiu. |
| 264 | 1 | _bEmerald Publishing Limited, | |
| 300 | _a1 online resource (x, 151 pages). | ||
| 490 | 1 | _aEmerald points | |
| 500 | _aIncludes index. | ||
| 504 | _aIncludes bibliographical references. | ||
| 520 | _aApp designers dream of creating a platform that users never want to leave, that keeps them glued forever - a platform that is "sticky".Over 846 million WeChat users leave text and voice messages, share life moments, play games, use stickers, purchase rail and flight tickets, shop online, pay utilities and bills, transfer money to friends, and even donate to charity without leaving WeChat, the super-sticky platform. The Economist called WeChat "one app to rule them all", and as it starts to gain global appeal, it is rewriting the rules for social media platforms.This book provides a balanced and nuanced study of how the super-sticky WeChat platform interweaves into the fabric of Chinese social, cultural, and political life. It keeps the wider global and national social media landscape in view and compares and contrasts WeChat with Weibo and QQ, two other popular social media platforms in China, and other Western social media platforms. | ||
| 588 | 0 | _aPrint version record | |
| 650 | 0 |
_aOnline social networks _zChina. |
|
| 610 | 2 | 0 | _aWechat (Firm) |
| 650 | 7 |
_aLanguage Arts & Disciplines, Communication Studies. _2bisacsh |
|
| 650 | 7 |
_aCommunication studies. _2bicssc |
|
| 700 | 1 |
_aMao, Zhifei, _eauthor. |
|
| 700 | 1 |
_aQiu, Jack Linchuan, _d1973- _eauthor. |
|
| 776 | _z9781787430921 | ||
| 830 | 0 | _aEmerald points. | |
| 856 | 4 | 0 | _uhttps://www.emerald.com/insight/publication/doi/10.1108/9781787430914 |
| 999 |
_c30092 _d30092 |
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