000 02067nam a2200373Ia 4500
001 ovld21000100
003 UtOrBLW
005 20210303085007.0
006 m o d
007 cr cn|||||||||
008 170327t201720127en ob 000 0 eng d
020 _a9781787141209 (e-book)
040 _aUtOrBLW
_beng
_erda
_cUtOrBLW
050 4 _aHD62.7
_b.K69 2017
072 7 _aKJC
_2bicssc
072 7 _aBUS041000
_2bisacsh
082 0 4 _a658.022
_223
100 1 _aKozielski, Robert,
_eauthor.
245 1 0 _aUnderstanding the new business paradigm in Eastern Europe /
_cRobert Kozielski.
264 1 _bEmerald Publishing Limited,
300 _a1 online resource (224 pages)
520 _aIt is beyond a doubt that the business landscape is constantly changing with every small business looking for the next competitive advantage. In Understanding the New Business Paradigm in Eastern Europe, Kozielski presents a universal model for building a successful business in these hectic times. His four-tiered model is based on lessons learned from both developed and emerging markets across Eastern Europe, and is neither limited to one type of organization or a market, nor has any geographical borders. Called the "four-leaf clover," Kozielski's model features the experiences of such companies as mBank (part of Commerzbank), Aflofarm, Atlas, Redan, Sphinx and more. This work will be of interest to academics and professional who are looking for a holistic and systematic approach to successful small business management.
504 _aIncludes bibliographical references.
588 0 _aPrint version record
650 7 _aBusiness & Economics
_xManagement.
_2bisacsh
650 7 _aBusiness strategy.
_2bicssc
650 0 _aSmall business
_zEurope, Eastern
_xManagement.
776 1 _z9781787141216
856 4 0 _uhttps://www.emerald.com/insight/publication/doi/10.1108/9781787141209
999 _c30398
_d30398