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008 161102s2016 enk eob 000 0 eng d
020 _a9781786352378 (electronic bk.)
040 _aUtOrBLW
050 4 _aHC79.T4
_bT43 2016
072 7 _aKJH
_2bicssc
072 7 _aBUS025000
_2bisacsh
080 _a338.3
082 0 4 _a338.064
_223
245 0 0 _aTechnological innovation
_h[electronic resource] :
_bgenerating economic results /
_cedited by Marie C. Thursby.
250 _a2nd ed.
260 _aBingley, U.K. :
_bEmerald,
_c2016.
300 _a1 online resource (xviii, 413 p.)
490 1 _aAdvances in the study of entrepreneurship, innovation and economic growth,
_x1048-4736 ;
_vv. 26
504 _aIncludes bibliographical references.
505 0 _aAppropriability strategies to capture value from innovation / Marco Ceccagnoli, Frank Rothaermel -- Identifying and evaluating market opportunities / Marie Thursby, Margi Berbari -- The benefits and liabilities of multidisciplinary commercialization teams: how professional composition and social networks influence team processes / Leslie Vincent, Jill Perry-Smith -- Introduction to legal means for protecting intellectual property / Anne Rector, Marco Ceccagnoli, Bunny Sandefur, Meadow Clamendin, Louise Hallenborg -- The America invents act: a new patent system for the 21st century / Timothy Holbrook -- Intellectual property and technology startups: what entrepreneurs tell us / Stuart Graham, Ted Sichelman -- FDA regulatory approval process for medical products / William Kitchens -- Competitive advantage in technology intensive industries / Frank Rothaermel -- Marketing strategies for commercialization of new technologies / Leslie Vincent -- Commercialization strategies: cooperation versus competition / Briana Sell Stenard, Marie Thursby -- Valuing early stage companies / Michael Blake -- Term sheets: valuing investments in emerging technology companies / Michael Blake -- Licensing inventions from entrepreneurial universities: the context of Bayh-Dole / Marie Thursby, Anne Rector.
520 _aWe are pleased to present this 2nd edition of Technological Innovation, originally published in 2008. Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise, but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. Chapters cover commercializing inventions in the context of the legal system and the complementary assets needed; the benefits and liabilities associated with multidisciplinary commercialization teams, including a basic guide to patents and designs; elements of strategy, including industry analysis and strategy, marketing strategy, and alliances; and finally, the financial issues in commercialization.
588 0 _aPrint version record
650 7 _aBusiness & Economics
_xEntrepreneurship.
_2bisacsh
650 7 _aEntrepreneurship.
_2bicssc
650 0 _aTechnological innovations.
650 0 _aNew products.
650 0 _aIntellectual property.
650 0 _aStrategic planning.
700 1 _aThursby, Marie.
776 1 _z9781786352385
830 0 _aAdvances in the study of entrepreneurship, innovation, and economic growth ;
_vv. 26.
856 4 0 _uhttps://www.emerald.com/insight/publication/doi/10.1108/S1048-4736201626
913 _1Sept2016
999 _c30520
_d30520