000 04161nam a2200433Ia 4500
001 bslw09310054
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005 20210303085100.0
006 m o d
007 cr un|||||||||
008 150115s2014 enka o 100 0 eng d
020 _a9781784411572 (electronic bk.) :
_c£72.95 ; È97.95 ; $124.95
040 _aUtOrBLW
050 4 _aHC79.C6
_bC66 2014
072 7 _aJMAL
_2bicssc
072 7 _aBUS043000
_2bisacsh
080 _a339
082 0 4 _a339.47
_223
111 2 _aConsumer Culture Theory Conference
_n(9th :
_d2014 :
_cHelsinki, Finland)
245 1 0 _aConsumer culture theory
_h[electronic resource] /
_cedited by Diane M. Martin, Russell Belk, John W. Schouten.
260 _aBingley, U.K. :
_bEmerald,
_c2014.
300 _a1 online resource (xiv, 273 p.) :
_bill.
490 1 _aResearch in consumer behavior,
_x0885-2111 ;
_vv. 16
505 0 _aPetals on a wet, black brand : the place of poetry in consumer culture theory / Stephen Brown -- Exploring fantasy in consumer experiences / Anastasia Seregina -- Narcissism and the consuming self : an exploration of consumer identity projects and narcissistic tendencies / Aliette Lambert, John Desmond, Stephanie O'Donohoe -- Revisiting (not so) commonplace ideas about the body : topia, utopia and heterotopia in the world of tattooing / Dominique Roux -- Situating men within local terrain : a sociological perspective on consumption practices / Dee Duffy -- Considering the human properties of the non-humans : an analysis of pragmatogony in dispossession stories / Helene Cherrier, Meltem Türe,Nil Özçaglar-Toulouse -- Hold the line! Exploring the brand community coping process / Henri Weijo, Jukka Rintamäki -- Consuming austerity : visual representations / Andrea Prothero, Pierre McDonagh -- Money talks : reproducing deprivation and empowerment in poverty through discursive practices / Henna Syrjälä, Hanna Leipämaa-Leskinen, Pirjo Laaksonen -- Mapping the real and the false : globalization and the brand in contemporary China / Erika Kuever -- Adapting ethnography : an example of emerging relationships, building trust, and exploring complex consumer landscapes / Prabash Edirisingha, Robert Aitken, Shelagh Ferguson -- Online reception analysis : big data in qualitative marketing research / Gry Høngsmark Knudsen, Dannie Kjeldgaard -- North and south : special sessions on regional perspectives -- Nordic consumer culture : context and concept / Per Østergaard ... [et al.] -- The branded and gendered Brazilian body : material and symbolic constructions in an overlooked context / Bernardo Figueiredo ... [et al.].
520 _aThe chapters in this volume have been selected from the best papers presented at the 9th Annual Consumer Culture Theory Conference held at the home of Aalto University in Finland in June 2014. The theme of the conference was Mapping Consumer Culture. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulating opportunities to examine the intersections between a variety of theories and methods that represent the cutting edge in consumer research. These studies draw on an array of qualitative methodologies including ethnography, netnography, narrative and visual analysis, phenomenology, and semiotics. The substantive topics represent crucial issues for our times including understanding and navigating cultural diversity and cultural perspectives on co-creating market value.
588 0 _aPrint version record
650 7 _aBusiness & Economics
_xMarketing
_xGeneral.
_2bisacsh
650 7 _aBehavioural theory (Behaviourism)
_2bicssc
650 0 _aConsumption (Economics)
_vCongresses.
650 0 _aConsumption (Economics)
_xSocial aspects
_vCongresses.
650 0 _aConsumer behavior
_vCongresses.
653 1 _aConsumer culture
700 1 _aSchouten, John.
700 1 _aMartin, Diane
_c(Associate Professor of marketing)
700 1 _aBelk, Russell W.
776 1 _z9781784411589
830 0 _aResearch in consumer behavior ;
_vv. 16.
856 4 0 _uhttps://www.emerald.com/insight/publication/doi/10.1108/S0885-2111201416
999 _c30731
_d30731