000 05209cam a2200481Ka 4500
001 ocn460722278
003 OCoLC
005 20210303085306.0
006 m d
007 cr un|||||||||
008 090212s2009 enka ob 100 0 eng d
020 _a9781848554412 (electronic bk.) :
_c£64.95 ; € 97.95 ; $124.95
020 _a1848554419 (electronic bk.) :
_c£64.95 ; € 97.95 ; $124.95
020 _z9781848554405 (hbk.)
020 _z1848554400 (hbk.)
040 _aLGG
_beng
_cLGG
_dOCLCQ
_dEBLCP
_dZJC
050 1 4 _aHF1102
_b.M53 2009
072 7 _aJNM
_2bicssc
072 7 _aJNRV
_2bicssc
072 7 _aBUS024000
_2bisacsh
080 _a377
082 0 4 _a658.0071/1
_222
245 0 0 _aMichigan State University contributions to international business and innovation
_h[electronic resource] /
_cedited by S. Tamer Cavusgil.
260 _aBingley, UK :
_bJAI Press,
_c2009.
300 _a1 online resource (xvii, 235 p.) :
_bill.
490 1 _aAdvances in international marketing,
_x1474-7979 ;
_vv. 19
500 _a"Based on the 2008 symposium held at MSU"--P. [4] of cover.
504 _aIncludes bibliographical references.
505 0 _aPreface / S. Tamer Cavusgil -- An introduction to the AIM volume on MSU contributions to research in international business and innovation / S. Tamer Cavusgil, Roger J. Calantone -- By the Red Cedar River: the development of my academic life in the field of international marketing and innovation / Tiger Li -- A personal reflection on MSU contributions to innovation/new products / Mitzi Montoya -- Contributions of doctoral training at MSU: reflections and a tribute to Professor Cavusgil / Cüneyt Evirgen -- Influences and aspects of the Michigan State doctoral program / Matthew B. Myers -- Evolution of a research stream: critical role of professor Cavusgil and Michigan State University / Gary Knight -- MSU, a cradle of success: my story / Shaoming Zou -- From global marketing strategy to global brand management: seeing the world through MSU colored lenses / Aysegül Özsomer -- Beginnings of a fulfilling career / Gregory E. Osland -- Earning the doctoral degree: an example of relationship marketing / Poh-Lin Yeoh -- Developing scholars for the innovation age / Hakan Saraoglu -- The effects of MSU on me: a look at the past, present and future / Jeffrey B. Schmidt -- Wine, hybrids and nanotech: exploring the undesirables / Rosanna Garcia -- The MSU flavor / Kwong Chan -- The culture that impacts intergenerationally / Daekwan Kim -- A short essay on the program and the people who inspired me / Elif Sönmez Persinger -- From Central Asia to Michigan State University: the foundations of an academic career / Carol Finnegan -- Reflections on my educational experience at Michigan State University / Chun Zhang -- On becoming a scholar: the role of mentors and institutions in the emergence of scholarship / Janell D. Townsend -- Reflections on the research path towards the global company / Sengun Yeniyurt -- From global experiences to global brands: a quest to understand what lies behind their universal success / Burcu Tasoluk -- The lifetime journey of international business for scholars and executives/managers: collaboration with doctoral students / Myron M. Miller -- The meaning of a scholar / Seyda Z. Deligonul -- A world-class academic career: S. Tamer Cavusgil as a scholar, teacher, and mentor in the international business and marketing disciplines / Attila Yaprak.
520 _aVolume 19 of "Advances in International Marketing" is quite unique. It features essays in marketing and international business, written by doctoral alumni of Michigan State University. Based on the 2008 symposium held at Michigan State University (MSU), the authors offer personal reflections of the contributions their mentors, peers, and the larger academic community have made to their professional development. These deliberations serve to illustrate how individual research streams, whose foundations were established during the doctoral program, took off and became primary areas of specialization for individual alumni. The collective contribution of MSU doctoral alumni to the fields of international business and innovation/new products is truly remarkable. Such high visibility of MSU alumni in the international business literature undoubtedly is a major reason why MSU continues to receive high marks and rankings in academic circles.
588 _aDescription based on print version record.
610 2 0 _aMichigan State University.
650 0 _aBusiness education
_vCongresses.
650 0 _aBusiness schools
_vCongresses.
650 7 _aHigher & further education, tertiary education.
_2bicssc
650 7 _aIndustrial or vocational training.
_2bicssc
650 7 _aBusiness & Economics
_xEducation.
_2bisacsh
700 1 _aCavusgil, S. Tamer.
776 0 8 _iPrint version:
_tMichigan State University contributions to international business and innovation.
_dBingley : JAI Press, 2009
_z9781848554405
_w(OCoLC)310154169
830 0 _aAdvances in international marketing ;
_vv. 19.
856 4 0 _uhttps://www.emerald.com/insight/publication/doi/10.1108/S1474-7979(2008)19
913 _1BMEbacklist
999 _c31506
_d31506