000 00704cam a2200241 i 4500
001 1809764
008 791217s1980 caua b 001 0 eng
010 _a 79027099
020 _a0830254846
040 _aDLC
_cCUZ
_dCUZ
_beng
_erda
050 0 0 _aHF5415.13
_bENI
100 1 _aEnis, Ben M.
245 1 0 _aMarketing principles /
_cBen M. Enis.
250 _a3d ed.
264 _aSanta Monica, Calif. :
_bGoodyear Pub. Co.,
_cc1980.
300 _axxiii, 647 pages. :
_billustrations. ;
_c24 cm.
336 _atext
_btxt
337 _aunmeditaed
_bn
338 _2rdacarrier
650 0 _aMarketing
942 _cOS
999 _c44727
_d44727