000 00490 a2200157 4500
245 _aMarketing research
_b : methodological foundations
_hprint
020 _a003060608X
250 _a3rd ed.
700 _aChurchill, Gilbert A.
650 _aMARKETING
005 20191017173102.0
260 _ailu
_bDryden Press
_cc1983
084 _aHF5415.2 .C5 1983
300 _axxi, 756 p. : ill.
_b 24 cm.
_cxxi, 756 p. : ill. ; 24 cm.
500 _aGilbert A. Churchill, Jr.
490 _aThe Dryden Press series in marketing
999 _c9776
_d9776