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Media and communication research methods :

Berger, Arthur Asa, 1933-

Media and communication research methods : an introduction to qualitative and quantitative approaches / Arthur Asa Berger, San Francisco State University. - Fourth Edition. - xvii, 417 pages : illustrations ; 23 cm

Revised edition of the author's Media and communication research methods, 2014.

ISBN: 9781483377568 (pbk. : acidfree paper)

LCCN: 2015028126

Subjects--Topical Terms:
Mass media
Communication

LC Class. No.: P91.3 / BER

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Catholic University of Zimbabwe LibraryOnline Public Access Catalogue(OPAC)

Media and communication research methods :

OPENING HOURS

Closed for Mass:

CALL SUPPORT

LOCATION

Other Links

Catholic University of Zimbabwe Library
Online Public Access Catalogue
(OPAC)