MARC details
| 000 -LEADER |
| fixed length control field |
02143nam a2200409Ii 4500 |
| 001 - CONTROL NUMBER |
| control field |
9781787434110 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
UtOrBLW |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20210303084953.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
| fixed length control field |
m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
| fixed length control field |
cr un||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
170815s2017 enk ob 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781787434110 |
| Qualifying information |
(e-book) |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
UtOrBLW |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
UtOrBLW |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HB801 |
| Item number |
.G46 2017 |
| 072 #7 - SUBJECT CATEGORY CODE |
| Subject category code |
KJS |
| Source |
bicssc |
| 072 #7 - SUBJECT CATEGORY CODE |
| Subject category code |
BUS043000 |
| Source |
bisacsh |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER |
| Universal Decimal Classification number |
338 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
339.47 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Sheth, Jagdish N., |
| Relator term |
author. |
| 245 00 - TITLE STATEMENT |
| Title |
Genes, climate, and consumption culture : |
| Remainder of title |
connecting the dots / |
| Statement of responsibility, etc. |
Jagdish N. Sheth. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Name of producer, publisher, distributor, manufacturer |
Emerald Publishing Limited, |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
1 online resource (196 pages) |
| 500 ## - GENERAL NOTE |
| General note |
Includes index. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
Drawing from decades of research, Genes, Climate, and Consumption Culture: Connecting the Dots demonstrates how climate dictates culture and consumption. The author shows that human genes are climatic adaptations over thousands of years of evolution, which has resulted in the dramatic differences between people's food, clothing, and shelter choices. Most importantly, the book discusses how many of the fundamental differences between cultures, with respect to time, space, friendship, and technology, are responses to their particular climate. Readers will learn how to challenge their assumptions about what types of products and services foreign markets want. They will learn how to examine local markets vis-a-vis climate and culture, either changing their products accordingly or delivering entirely new offerings. |
| 588 0# - SOURCE OF DESCRIPTION NOTE |
| Source of description note |
Print version record |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Consumption (Economics). |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Climate change mitigation. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Business & Economics |
| General subdivision |
Marketing |
| -- |
General. |
| Source of heading or term |
bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Sales & marketing. |
| Source of heading or term |
bicssc |
| 776 ## - ADDITIONAL PHYSICAL FORM ENTRY |
| International Standard Book Number |
9781787434127 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
| Uniform Resource Identifier |
<a href="https://www.emerald.com/insight/publication/doi/10.1108/9781787434110">https://www.emerald.com/insight/publication/doi/10.1108/9781787434110</a> |