Catholic University of Zimbabwe Library
Online Public Access Catalogue
(OPAC)

Hybridity, or the Cultural Logic of Globalization (Record no. 34145)

MARC details
000 -LEADER
fixed length control field 02532nam a22003737a 4500
001 - CONTROL NUMBER
control field 100304
003 - CONTROL NUMBER IDENTIFIER
control field KnowledgeUnlatched
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210303105324.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr u||||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210129p20062018pau o u00| u eng d
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1028770021
037 ## - SOURCE OF ACQUISITION
Institution to which field applies BiblioBoard
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781592131433
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC)
OCLC library identifier https://library.biblioboard.com/ext/api/media/7e51e427-58e7-459d-bd6b-518706ed2063/assets/thumbnail.jpg
040 ## - CATALOGING SOURCE
Original cataloging agency ScCtBLL
Transcribing agency ScCtBLL
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kraidy, Marwan M.
Relator term author.
245 00 - TITLE STATEMENT
Title Hybridity, or the Cultural Logic of Globalization
Statement of responsibility, etc. Marwan M. Kraidy.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Name of producer, publisher, distributor, manufacturer Temple University Press,
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (241 p.)
506 0# - RESTRICTIONS ON ACCESS NOTE
Terms governing access Access copy available to the general public.
Standardized terminology for access restriction Unrestricted
Source of term star
520 ## - SUMMARY, ETC.
Summary, etc. The intermingling of people and media from different cultures is a communication-based phenomenon known as hybridity. Drawing on original research from Lebanon to Mexico and analyzing the use of the term in cultural and postcolonial studies (as well as the popular and business media), Marwan Kraidy offers readers a history of the idea and a set of prescriptions for its future use. Kraidy analyzes the use of the concept of cultural mixture from the first century A.D. to its present application in the academy and the commercial press. The book's case studies build an argument for understanding the importance of the dynamics of communication, uneven power relationships, and political economy as well as culture, in situations of hybridity. Kraidy suggests a new framework he developed to study cultural mixtureâ€"called critical transculturalismâ€"which uses hybridity as its core concept, and provides a practical method for examining how media and communication work in international contexts.
588 0# - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
590 ## - LOCAL NOTE (RLIN)
Local note KU Select 2016 Backlist Collection
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social Science / Media Studies
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Language Arts & Disciplines / Communication Studies
Source of heading or term bisacsh
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social sciences
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
758 ## -
-- Is found in:
-- Knowledge Unlatched
-- https://openresearchlibrary.org/module/2774bc74-146a-484f-a7ba-ab1d6a09bbfb
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://openresearchlibrary.org/content/7e51e427-58e7-459d-bd6b-518706ed2063">https://openresearchlibrary.org/content/7e51e427-58e7-459d-bd6b-518706ed2063</a>
Public note View this content on Open Research Library.
-- 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Date last seen Uniform Resource Identifier Price effective from Koha item type
          Digital Library Digital Library Online Access 03.03.2021   03.03.2021 https://openresearchlibrary.org/content/7e51e427-58e7-459d-bd6b-518706ed2063 03.03.2021 eBook

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