Promotional culture and convergence : markets, methods, media / edited by Helen Powell.
Material type:
TextPublication details: Milton Park, Abingdon, Oxon : Routledge, 2013Description: x, 238 pages : illustrations ; 24 cmISBN: 9780415672795 (hardback); 9780415672801 (paperback)Subject(s): Internet advertising | Interactive marketing | Branding (Marketing)DDC classification: 658.8 LOC classification: HF6146.I58 | P76 2013
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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OS Book
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CUZ Harare Campus Open Shelf | HF614.L58.P76 (Browse shelf(Opens below)) | 3 | Available | BK008380 | ||
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OS Book
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CUZ Harare Campus Open Shelf | HF614.L58.P76 (Browse shelf(Opens below)) | 4 | Available | BK008377 | ||
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OS Book
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CUZ Harare Campus Open Shelf | HF614.L58.P76 (Browse shelf(Opens below)) | 5 | Available | BK008528 | ||
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OS Book
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CUZ Harare Campus Open Shelf | HF614.L58.P76 (Browse shelf(Opens below)) | 6 | Available | BK008523 |
Total holds: 0
Includes bibliographical references and index.
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