Communication and persuasion : psychological studies of opinion change / by Carl I. Hovland, Irving L. Janis, and Harold H. Kelley.
Material type:
TextPublication details: New Haven : Yale University Press, 1953Description: xii, 315 p. : illus. ; 24 cmSubject(s): Communication | Persuasion (Rhetoric) | Psychology, AppliedDDC classification: 808 LOC classification: P90 | .H69
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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OS Book
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CUZ Harare Campus Open Shelf | P 90 HOV (Browse shelf(Opens below)) | CU591 | Available | BK0004013 |
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| P 90 DAV The return of Martin Guerre / | P90 DEF Theories of Mass communication / | P 90.G299 communication works. | P 90 HOV Communication and persuasion : | P90 MCS Privacy and the media / | P90 MCS Privacy and the media / | P 90. THE The process and effects of mass communication. / |
Includes bibliographies.
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