Introduction to mass communication : media literacy and culture / Stanley J. Baran.
Material type:
TextBoston : McGraw-Hill Higher Education, 2008Edition: 5th edDescription: 1v (various pagings) : illustrations. (chiefly col.) ; 28 cm. + 1 DVD-ROM (4 3/4 in.)Content type: text Media type: unmediated Carrier type: ISBN: 9780073511917; 0073511919Subject(s): Mass mediaLOC classification: P90 | BAR
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Includes bibliographical references and index.

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