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Consumer culture theory [electronic resource] / edited by Russell W. Belk, Linda Price, Lisa Peñaloza.

by Belk, Russell W | Price, Linda | Peñaloza, Lena.

Series: Research in consumer behavior ; v. 15.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2013Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.32 .C66 2013.

International marketing in rapidly changing environments [electronic resource] / edited by Ruey-Jer "Bryan" Jean, Jyh-Shen Chiou, Shaoming Zou.

by Jean, Ruey-Jer Bryan | Chiou, Jyh-Shen | Zou, Shaoming.

Series: Advances in international marketing ; v. 24.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2013Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF1416.6.D44 I58 2013.

Deep knowledge of B2B relationships within and across borders [electronic resource] / edited by Arch G. Woodside, Roger Baxter.

by Woodside, Arch G | Baxter, Roger, 1944-.

Series: Advances in business marketing & purchasing ; v. 20.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2013Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HD58.7 .D44 2013.

Review of marketing research. Vol. 10 [electronic resource] / edited by Naresh K. Malhotra.

by Malhotra, Naresh K.

Series: Review of marketing researchMaterial type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2013Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2013.

Visionary pricing [electronic resource] : reflections and advances in honor of Dan Nimer / edited by Gerald E. Smith.

by Smith, Gerald E | Nimer, Dan.

Series: Advances in business marketing & purchasing ; v. 19.Material type: Text Text; Format: available online remote festschrift ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5416.5 .V57 2012.

Business-to-business marketing management [electronic resource] : strategies, cases, and solutions / edited by Mark S. Glynn, Arch G. Woodside.

by Glynn, Mark S | Woodside, Arch G.

Series: Advances in business marketing & purchasing ; v. 18.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.13 .B87 2012.

The management and leadership of educational marketing [electronic resource] : research, practice and applications / edited by Izhar Oplatka, Jane Hemsley-Brown.

by Oplatka, Izhar | Hemsley-Brown, Jane, 1950-.

Series: Advances in educational administration ; v. 15.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: LB2806 .M36 2012.

Interdisciplinary approaches to product design, innovation, & branding in international marketing [electronic resource] / edited by K. Scott Swan, Shaoming Zou.

by Swan, K. Scott | Zou, Shaoming.

Series: Advances in international marketing ; v. 23.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Other title: Interdisciplinary approaches to product design, innovation, and branding in international marketing.Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.1255 .I58 2012.

Research in consumer behavior. Vol. 14 [electronic resource] / edited by Russell W. Belk, Søren Askegaard, Linda Scott.

by Belk, Russell W | Askegaard, Søren | Scott, Linda M.

Series: Research in consumer behaviorMaterial type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.32 .R47 2012.

Toward a better understanding of the role of value in markets and marketing [electronic resource] : special issue / edited by Stephen L. Vargo, Robert F. Lusch.

by Vargo, Stephen L, 1945- | Lusch, Robert F.

Series: Review of marketing research ; v. 9Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415 .T69 2012.

Interfirm networks [electronic resource] : theory, strategy, and behavior / edited by Roger Baxter, Arch G. Woodside.

by Baxter, Roger, 1944- | Woodside, Arch G.

Series: Advances in business marketing & purchasing ; v. 17.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2011Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HD69.S8 I58 2011.

Tourism sensemaking [electronic resource] : strategies to give meaning to experience / edited by Arch G. Woodside.

by Woodside, Arch G.

Series: Advances in culture, tourism and hospitality research ; v. 5.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2011Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: G155.A1 T68 2011.

Measurement and research methods in international marketing [electronic resource] / edited by Marko Sarstedt, Manfred Schwaiger, Charles R. Taylor.

by Sarstedt, Marko | Schwaiger, Manfred, 1963- | Taylor, Charles R, 1961-.

Series: Advances in international marketing ; v. 22.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2011Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF1416 .M43 2011.

International marketing [electronic resource] / edited by Shaoming Zou, Huifen Fu.

by Zou, Shaoming | Fu, Huifen.

Series: Advances in international marketing ; v. 21.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2011Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF1416 .I58 2011.

Research in consumer behavior. Vol. 13 [electronic resource] / edited by Russell W. Belk ... [et al.].

by Belk, Russell W.

Series: Research in consumer behaviorMaterial type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2011Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.32 .R47 2011.

Review of marketing research [electronic resource] : special issue : marketing legends / edited by Naresh K. Malhotra.

by Naresh K. Malhotra.

Series: Review of marketing research ; v. 8Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2011Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2011.

Organizational culture, business-to-business relationships, and interfirm networks [electronic resource] / edited by Arch G. Woodside.

by Woodside, Arch G.

Series: Advances in business marketing & purchasing ; v. 16.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2010Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HD69.S8 O74 2010.

Tourism-marketing performance metrics and usefulness auditing of destination websites [electronic resource] / edited by Arch G. Woodside.

by Woodside, Arch G.

Series: Advances in culture, tourism and hospitality research ; v. 4.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2010Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: G155.A1 T68 2010.

Research in consumer behaviour. Vol. 12 [electronic resource] / edited by Russell W. Belk.

by Belk, Russell W.

Series: Research in consumer behaviorMaterial type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2010Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.32 .R43 2010.

Categories in markets [electronic resource] : origins and evolution / edited by Greta Hsu, Giacomo Negro, Özgecan Koçak.

by Hsu, Greta | Negro, Giacomo | Koçak, Özgecan.

Series: Research in the sociology of organizations ; v. 31.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2010Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.127 .C38 2010.

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