Catholic University of Zimbabwe Library
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		Continuing to broaden the marketing concept / edited by Dawn Iacobucci (Vanderbilt University, USA). by Iacobucci, Dawn [editor.]. Series: Review of marketing research ; v. 17.Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Emerald Publishing Limited, Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .C66 2020. Place hold Add to cart (remove)
		Marketing in a digital world / edited by Aric Rindfleisch and Alan J. Malter. by Rindfleisch, Aric [editor.] \| Malter, Alan J [editor.]. Series: Review of marketing research ; v. 16.Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Emerald Publishing Limited, Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415 .M37 2019. Place hold Add to cart (remove)
		Innovation and strategy / edited by Rajan Varadarajan, Satish Jayachandran. by Varadarajan, Rajan [editor.] \| Jayachandran, Satish [editor.]. Series: Review of marketing research ; v. 15.Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Emerald Publishing Limited, Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.15 .I56 2018. Place hold Add to cart (remove)
		Qualitative consumer research / edited by Russell W. Belk. by Belk, Russell W [editor.]. Series: Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Emerald Publishing Limited, Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.32 .Q35 2017. Place hold Add to cart (remove)
		Marketing in and for a sustainable society [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing research ; v. 13Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2016Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415 .M37 2016. Place hold Add to cart (remove)
		Brand meaning management [electronic resource] / edited by Deborah J. Macinnis, C. Whan Park. by MacInnis, Deborah J \| Park, C. Whan. Series: Review of marketing research ; v. 12Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2015Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.13 .B73 2015. Place hold Add to cart (remove)
		Shopper marketing and the role of in-store marketing [electronic resource] / edited by Anne L. Roggeveen, Jens Nordfält, Dhruv Grewal. by Roggeveen, Anne L \| Nordfält, Jens \| Grewal, Dhruv. Series: Review of marketing research ; v. 11Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2014Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .S56 2014. Place hold Add to cart (remove)
		Review of marketing research. Vol. 10 [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing researchMaterial type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2013Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2013. Place hold Add to cart (remove)
		Toward a better understanding of the role of value in markets and marketing [electronic resource] : special issue / edited by Stephen L. Vargo, Robert F. Lusch. by Vargo, Stephen L, 1945- \| Lusch, Robert F. Series: Review of marketing research ; v. 9Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2012Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415 .T69 2012. Place hold Add to cart (remove)
		Review of marketing research [electronic resource] : special issue : marketing legends / edited by Naresh K. Malhotra. by Naresh K. Malhotra. Series: Review of marketing research ; v. 8Material type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2011Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2011. Place hold Add to cart (remove)
		Review of marketing research. Vol. 7 [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing researchMaterial type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2010Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2010. Place hold Add to cart (remove)
		Review of marketing research. Vol. 6 [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing researchMaterial type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2009Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2009. Place hold Add to cart (remove)
		Review of marketing research. Vol. 5 [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing researchMaterial type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2008Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2008. Place hold Add to cart (remove)
		Review of marketing research. Vol. 4 [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing researchMaterial type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2008Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2008. Place hold Add to cart (remove)
		Review of marketing research. Vol. 3 [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing researchMaterial type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2007Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2007. Place hold Add to cart (remove)
		Review of marketing research. Vol. 2 [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing researchMaterial type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2005Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2005. Place hold Add to cart (remove)
		Review of marketing research. Vol. 1 [electronic resource] / edited by Naresh K. Malhotra. by Malhotra, Naresh K. Series: Review of marketing researchMaterial type: Text; Format: available online ; Literary form: Not fiction Publication details: Bingley, U.K. : Emerald, 2004Online access: Click here to access online Availability: Items available for loan: Digital Library (1) Call number: HF5415.2 .R48 2004. Place hold Add to cart (remove)