Catholic University of Zimbabwe Library
Online Public Access Catalogue
(OPAC)

Imagining Consumers (Record no. 25900)

MARC details
000 -LEADER
fixed length control field 03525cam a22005774a 4500
001 - CONTROL NUMBER
control field muse82413
003 - CONTROL NUMBER IDENTIFIER
control field MdBmJHUP
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210127151458.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr||||||||nn|n
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191230t2019 mdu o 00 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781421437262
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 1421437244
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781421437248
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781421437255
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1135424508
040 ## - CATALOGING SOURCE
Original cataloging agency MdBmJHUP
Transcribing agency MdBmJHUP
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9620.T333
Item number U63 2000
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Blaszczyk, Regina Lee.
245 10 - TITLE STATEMENT
Title Imagining Consumers
Remainder of title Design and Innovation from Wedgwood to Corning /
Statement of responsibility, etc. Regina Lee Blaszczyk.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (1 online resource xiii, 380 pages) :
Other physical details illustrations, plates).
490 0# - SERIES STATEMENT
Series statement Studies in industry and society
500 ## - GENERAL NOTE
General note Open access edition supported by the National Endowment for the Humanities / Andrew W. Mellon Foundation Humanities Open Book Program.
500 ## - GENERAL NOTE
General note The text of this book is licensed under a Creative Commons Attribution-NonCommercial-No Derivatives 4.0 International License
500 ## - GENERAL NOTE
General note Originally published as Johns Hopkins Press in 2000
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 00 - FORMATTED CONTENTS NOTE
Title Cinderella Stories --
-- China Mania --
-- Beauty for a Dime --
-- Fiesta! --
-- Better Products for Better Homes --
-- Pyrex Pioneers --
-- Easier Living? --
-- Essay on Sources.
506 0# - RESTRICTIONS ON ACCESS NOTE
Terms governing access Open Access
Standardized terminology for access restriction Unrestricted online access
Source of term star
520 8# - SUMMARY, ETC.
Summary, etc. In contrast, companies that tried to stimulate desire, reshape taste, and encourage profligate spending by using the tools of persuasion - mass advertising, extravagant styling, and installment selling - found their efforts thwarted, for consumers refused to buy products that they did not really want."--Jacket.
520 1# - SUMMARY, ETC.
Summary, etc. "Imagining Consumers is the first book to tell the story of American consumer society from the perspective of mass-market manufacturers and retailers. It relates the trials and tribulations of china and glassware producers in their contest for the hearts of working- and middle-class women, who by the 1920s made up more than 80 percent of those buying mass-manufactured goods. Following a model pioneered by Josiah Wedgwood during Great Britain's eighteenth-century industrial revolution, successful American manufacturers closely collaborated with retailers to sort out consumer priorities and tailored their products accordingly.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumers' preferences
Geographic subdivision Great Britain
General subdivision History.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumers' preferences
Geographic subdivision United States
General subdivision History.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Glassware industry
Geographic subdivision Great Britain
General subdivision History.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Glassware industry
Geographic subdivision United States
General subdivision History.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Ceramic tableware industry
Geographic subdivision Great Britain
General subdivision History.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Ceramic tableware industry
Geographic subdivision United States
General subdivision History.
651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name USA.
Source of heading or term swd
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term lcgft
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term History.
Source of term fast
Authority record control number (OCoLC)fst01411628
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term local
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Project Muse.
776 18 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Title Imagining consumers.
Place, publisher, and date of publication Baltimore, Md. : Johns Hopkins University Press, ©2000
Record control number (DLC) 99015428
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Project Muse.
Relator term distributor
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Studies in industry and society.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Book collections on Project MUSE.
856 40 - ELECTRONIC LOCATION AND ACCESS
Public note Full text available:
Uniform Resource Identifier <a href="https://muse.jhu.edu/book/72312/">https://muse.jhu.edu/book/72312/</a>
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Date last seen Uniform Resource Identifier Price effective from Koha item type
          Digital Library Digital Library Online Access 27.01.2021   HD9620.T333 U63 2000 27.01.2021 https://muse.jhu.edu/book/72312/ 27.01.2021 eBook

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